Privacy policy

Purrlife ([LEGAL ENTITY NAME], [COMPANY NUMBER]) is the data controller for personal data collected through this website.

Contact and order details you provide (name, email, delivery address, phone), payment confirmation details from our payment provider, and website usage data from analytics and advertising tools where enabled.

To process and deliver orders, provide customer support, send marketing emails where you have opted in, and improve the website. [ADD ANY ADDITIONAL PURPOSES]

We use cookies for essential site functionality and, where enabled and consented to, analytics and advertising measurement (for example Meta Pixel, Google Analytics 4 and TikTok Pixel). [CONFIRM WHICH TOOLS ARE ACTIVE]

We share data with service providers who help us run the store, such as payment processors, delivery carriers and email providers. [LIST PROVIDERS]

[RETENTION PERIOD]

Under UK GDPR you can request access, correction, deletion, restriction or portability of your data, and object to certain processing. Email [CONTACT EMAIL] to make a request. You may also complain to the Information Commissioner's Office (ico.org.uk).